Jobs at Concrete Playground

Purpose for this role

The Branded Content Manager's role is to develop and deliver the best-in-class editorial and content product for our partners; artfully bridging the gap between creating compelling content that our audience want to read, and delivering a commercial message in a way that's authentic and adds value to our audience.

This role covers every part of the process - from developing and pitching concepts and big ideas; to writing, editing, and overseeing the final execution of branded content. Ultimately, the purpose is to deliver content that is as good, if not better, than our day-to-day editorial output for our partners and for our audience.

Desired outcomes

Reporting to the Editorial Director, you'll steer Concrete Playground's editorial output in New Zealand. This involves:

• Deliver compelling and creative concepts and content that will guarantee strong engagement from our audience.
• Ensure all work is of the highest quality and has been fastidiously fact-checked and sub-edited.
• Work closely with our Client Services team to coordinate the roll-out of branded assets, adapting the content into the best format for each platform or medium.
• Manage external parties to deliver the best work within the budget, including commissioning contributors, content creators, photographers and video teams.
• Help consistently exceed our campaign KPIs in terms of views and engagements, by creating content that performs above our standard editorial benchmarks.

Competencies 

• Technical competencies: 3+ years experience in writing and editing, experience in working with clients to develop branded content, strong command of tone of voice, highly proficient in sub-editing and fact-checking, literate with relevant tech platforms (WordPress, Google Suite, Asana etc).
• Cultural competencies: A natural communicator and collaborator, you're passionate about what you do. You own it: accountability is important to you. You're creative: you love the excitement of and the business of ideas.
• Most importantly, you're passionate about the things that we are passionate about: cultural events, food and drink, travel, art and design.

Sound like you?

If you think that you're the right fit for the role and you've had 3+ years experience in a digital content role, we would love to hear from you. Please send your application to Concrete Playground's General Manager via [email protected], along with the following:

• • A cover letter
  • Your CV/resume.
  • Links to (or PDFs of) three samples of your work.